Episode 7

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Published on:

18th Feb 2025

Escape the Sales Grind: Build a Business That Runs Without You

If your business still depends on you to close every deal, chase leads, and follow up with prospects, you don’t have a business—you have a sales job. And worse? That kind of business is nearly impossible to sell.

In this episode of Freedom to Exit, Lani Dickinson breaks down exactly how to escape the sales grind and build a scalable, sellable business that runs without you.

What You’ll Learn in This Episode:


  • Why relying on manual sales is keeping you trapped in your business
  • How to use AI and automation to qualify leads, follow up, and close deals
  • The "Prison Break Formula" for turning your business into a self-sustaining asset
  • Real-world examples of businesses that removed themselves from sales—and grew their revenue while working less

The truth is, buyers pay more for businesses with repeatable, predictable sales systems. If you ever want to sell—or just want your business to run without you—it’s time to build a selling system that doesn’t rely on you showing up every day.

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Free Resources to Go Further:

📌 7 Ways AI Can Boost Your Sales and Save You Time – Download this free guide: https://ai.activatetoascend.com/get-7ways-ai

📌 3 Ways Your Business Can Use AI TODAY to Stop Leaking Money – Save your seat for the free live webinar: https://webinar.activatetoascend.com/webinar-register-general

📌 Changes Assessment – Discover where your business is leaking time, money, and momentum: https://stealthfreedomtoexit.com/changes

Connect with Lani Dickinson:

📌 Instagram: https://www.instagram.com/stealthfreedomtoexit

📌 Facebook: https://www.facebook.com/laniadickinson

Need expert guidance on your exit?

Visit https://stealthfreedomtoexit.com

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About the Podcast

Freedom To Exit
Freedom to Exit with Lani Dickinson
Freedom to Exit helps small business owners turn buyers into beggars by building sustainable, scalable, and sellable businesses—while avoiding earn-outs, seller financing, and discounted exits.

Hosted by Lani Dickinson, this podcast is for entrepreneurs who want to build a business that runs without them and sells on their terms.

Most businesses never sell. Why? Because they weren’t built to be sellable. Whether your goal is time and location freedom or a profitable exit, the steps are the same:
- Designing a scalable, self-sustaining company
- Building predictable, repeatable revenue
- Structuring your business to attract the right buyers
- Avoiding seller financing, earn-outs, and bad deals
- Understanding how buyers structure deals so you can negotiate from strength

Each week, Lani breaks down the realities of exiting a business, shares insights from top entrepreneurs and buyers, and gives you the tools to maximize your company’s value before you even think about selling.

If you want to own a business that works for you—not the other way around—Freedom to Exit will show you exactly how to get there.

About your host

Profile picture for Lani Dickinson

Lani Dickinson

Lani Dickinson is a former Fortune 175 CEO who left the corporate world to help business owners achieve what most never do—true freedom. Through STEALTH, she helps founders scale smarter, exit richer, and reclaim their lives by transforming their businesses into sellable, high-value assets.

Most entrepreneurs are trapped in a cycle of working too much and earning too little freedom. Lani’s expertise lies in building sustainable, scalable, and sellable businesses—giving founders the ability to step back, cash out, or create a legacy that lasts. If you’re ready to stop running your business and start owning your life, you’re in the right place.